← Back to the catalogueGraphic Design
Beginner to Advanced
Level
Classroom . Online . Hybrid
Mode
Course overview
A graphic design fundamentals course covering typography, layout, brand and production. The course builds craft in order: typography, grids and composition, then colour, brand systems and production for print and screen. Critique sessions run throughout so learners can defend decisions.
Learners produce a brand identity, an editorial layout and a campaign set for a portfolio.
Who it is for
- Aspiring graphic designers
- Marketing staff producing collateral
- Self-taught designers filling gaps
- Freelancers formalising their craft
Prerequisites
None. Access to Adobe or Affinity tools.
How it runs
Learn → Practise → Build → Experience → Demonstrate, ending in a capstone. Delivered by practitioners from the engineering bench, in Madurai, Coimbatore and online.
Final project
Three-Piece Portfolio Set
Programme sheet
The printed sheet carries the full module breakdown, labs, project work and certification path. Fees, dates and formats for the next intake are confirmed by the education team on enquiry.
Learning outcomes
01
Set type with correct hierarchy and spacing.
02
Compose with balance, contrast and white space.
03
Design a small brand identity system.
04
Present and defend design decisions.
05
Build layouts on grids and baseline systems.
06
Develop colour palettes with intent.
07
Prepare artwork correctly for print and screen.
Module structure
8 modulesModule 01
Design Principles
Hierarchy . Proximity . White space . Balance . Alignment . Repetition
Anatomy . Pairing . Leading, tracking, kerning . Scale and rhythm . Text setting rules
Lab
Type Specimen . Classification
Module 03
Grids and Layout
Margins . Editorial layout . Baseline grid . Multi-page structure
Palettes . Accessibility and contrast
Research and positioning . Logo systems . Brand elements . Applications . Guidelines document
Module 06
Print Production
Paper stocks . Bleed and trim . Proofing . Finishing . Prepress checks . Working with printers
Module 07
Digital and Social
Screen sizing . Web banner sets . Asset naming and delivery . Social templates . Presentation design
Module 08
Portfolio and Practice
Pricing basics . Feedback and revisions . Presentation boards
Project — Client Briefs
Assessment & certification
Module assignments and labs
25%
Final project and review
40%
Learners who complete all modules, submit the final project and clear the review receive a course completion certificate from Kaizen Infinities Private Limited. Project work is documented for the learner's portfolio, and interview preparation is included in the closing sessions.
Career outcomes . Roles this programme prepares for
Graphic DesignerBrand DesignerLayout ArtistMarketing DesignerFreelance Designer
