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Education . Domain 07
Marketing
What it covers
Customer journey mapping and competitor analysis; SEO across keyword research, on-page, off-page and technical, with Search Console and Analytics; Google and Meta Ads; social platform strategy; email marketing, landing pages and lead generation; performance, e-commerce and AI-assisted marketing.
Who it is for
Commerce and management students, business owners, marketing roles.
How it connects
Behind every campaign is a system that moves a stranger to a customer. Programmes end in a complete campaign, not a certificate.
12 programmes
Every programme runs Learn → Practise → Build → Experience → Demonstrate and ends in a capstone. Enter at any level and progress continuously.
07 . MarketingDigital MarketingSyllabus →07 . MarketingAdvanced Digital Marketing80 hours . Advanced07 . MarketingAdvanced Digital Marketing with AI Tools60–80 hours . Advanced07 . MarketingAI-Powered Marketing40 hours . Intermediate07 . MarketingSEO & SEM50 hours . Beginner to Advanced07 . MarketingSocial Media Marketing45 hours . Beginner to Advanced07 . MarketingContent Marketing40 hours . Beginner to Advanced07 . MarketingEmail Marketing30 hours . Beginner to Advanced07 . MarketingPerformance Marketing50 hours . Advanced07 . MarketingE-Commerce Marketing45 hours . Intermediate07 . MarketingMarketing Automation40 hours . Intermediate to Advanced07 . MarketingPersonal Branding25 hours . Beginner to Intermediate